Annual Domain Highlights from Sedo: Shorter names and .com continued to dominate in 2016

Sedo's annual year in review of top domain sales and other categories of note.

Sedo, the world’s largest domain marketplace and monetization provider, today announced the highest-valued public domain sales along with additional categories of highlighted sales from the past year. At $375,000 USD, Broker.com had the highest price tag among domains sold through Sedo in 2016. Short domains were particularly popular; demonstrated by the most bid on web addresses having only one to three characters.

 

Top 5 Domain Sales

Fun fact: The sale of broker.com was appropriately negotiated by Sedo’s own domain broker Dave Evanson.

 

Domain

Price

 

1.) broker.com

375,000

USD

2.) mikihouse.com

224,224 

USD

3.) ada.com

200,000

USD

4.) circa.com

150,000

USD

5.) hotbot.com

155,000

USD

 

 

Top 5 Most Popular Domains in Auctions
Each with 84 bids, there is a three-way tie for the most popular domain. And the trend towards short, concise web addresses continued this year and is clearly reflected in this category: all five of the chart toppers have no more than three characters. The release of new .AT short domains fueled this trend even further.

 

Domain

Bids

Price

 

1.) ö.at

84

7,400

EUR

2.) cun.com

84

113,611

EUR

3.) 4.at

84

6,900

EUR

4.) 111.club

82

5,320

USD

5.) dj.at

78

3,600

EUR


Top 5 Longest Domains
In contrast to high-priced short domains are the longest domains sold during 2016. These are significantly lower in price and are usually related to a particular niche topic. Domain names can be a maximum of 63 characters and 2016’s winner proudly stands at 60 characters.

 

Domain

Characters

Price

 

comcomcomcomcomcomcomcomcomcomcomcomcomcomcomcomcomcomcomcom.com

60

250

USD

chiropractic-acupuncture-homeopathy-self-help-workshops-dvd.com

59

148

USD

berufsunfaehigkeitsversicherung-vergleich.net

41

500

EUR

aansprakelijkheidsverzekeringvergelijken.nl

40

100

EUR

mercer-tazewellcountyboardofrealtors.com

36

404

USD

 

About Sedo
Sedo, headquartered in Cologne and Boston (USA), is the world's leading domain trading platform with 2 million customers and 19 million domains listed for sale. Sedo offers buyers and sellers a full suite of domain-related services, such as domain parking, appraisals, transfers as well as marketing and promotional activities.