Protecting your Privacy
Effective Date: 02/01/2013
Posting Date: 01/22/2013
Information from Children
Information We Collect
Sedo only collects personal information about users that we consider necessary for providing our services in an efficient, customized, and user-friendly manner, including your name, address, phone number and email address.
Our Use of Your Information
In general, you can browse a large portion of the site without telling us who you are or revealing any personal information about yourself. Once you give us your personal information, you are not anonymous to us. If you choose to use our services, we may require you to provide contact and identity information, billing information, and other personal information as indicated on the forms throughout the site. You always have the option not to provide information by choosing not to use a particular service or feature.
We provide you the opportunity to opt-out of having your personal information used for certain purposes when we ask for this information. For example, if you register for a user account but do not wish to receive any additional marketing material from us you can indicate your preference on the registration form. If you no longer wish to receive our newsletter and promotional communications you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing us at. In addition, we offer an opportunity to opt-out of receiving our newsletter on your account data page, or you may call us at (617) 499-7280.
You will be notified when your personal information is collected by any third party that is not our agent/service provider so that you can make an informed choice as to whether or not to share your information with that party.
Under some circumstances we may require some additional financial information, including, without limitation, your billing address, bank account information, a credit card number and expiration date, and tracking information from checks or money orders.
We may automatically collect certain information based upon your behavior on the site. We use this information to do internal research on our users' demographics, interests, and behavior to serve our users better. This information may include the URL that you come from or go to (whether this URL is on the site or not), your computer browser information, and your IP address.
Some of our business partners (e.g., advertisers) may use "cookies" on our site. We have no access to or control over these "cookies." This privacy statement covers the use of "cookies" by Sedo only and does not cover the use of "cookies" by any advertisers.
We employ or our third party advertising company employs a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. The main difference between the two is that clear gifs are invisible on the page and are much smaller, about the size of the period at the end of this sentence. Clear gifs are not tied to users’ personally identifiable information.
In addition, we use clear gifs in our HTML-based emails to let us know which emails have been opened by the recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns. If users would like to opt-out of these emails, please email us at firstname.lastname@example.org.
We use local shared objects, also known as Flash cookies to display content based upon what you view on our site to personalize your visit. Third Parties, with whom we partner to provide certain features on our site or to display advertising based upon your Web browsing activity, use Flash cookies to collect and store information.
Flash cookies are different from browser cookies because of the amount of, type of, and how data is stored. Cookie management tools provided by your browser will not remove Flash cookies. To learn how to manage privacy and storage settings for Flash cookies click here:
If you choose to make bids, buy or sell through the site, we may collect information about your bidding, buying and selling behavior and transactions.
If you send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about your activities on the site, we may collect such information into a file specific to you.
We use your information and other information we obtain from your current and past activities on the site to resolve disputes, troubleshoot problems, collect fees owed, pay amounts due you, verify your account data, measure user interest in Sedo's products and services, inform you about online and offline offers, products, services, and updates, customize your experience, detect and protect us against error, fraud and other criminal activity, and enforce our User Agreement. At times, we may look across multiple users to identify problems or resolve disputes, and we may examine your information to identify users using multiple Login Names. We may compare and review your information for errors, omissions and for accuracy.
You agree that we may use your information to contact you and deliver information to you that, in some cases, is targeted to your perceived interests, such as targeted banner advertisements, administrative notices, product offerings, and communications relevant to your use of the site. By accepting this Agreement, you expressly agree to receive this information.
Our Disclosure of Your Information
Advertisers. We aggregate (gather up data across numerous registered user accounts) personal information and disclose such information in a non-personal manner to advertisers and other third parties for their marketing and promotional purposes. For such purposes, we do not disclose any information that could be used to identify Sedo users personally.
Site. Although our pages may be coded with robot exclusion headers, others may illegally attempt to automatically collect your email address from the site. If you are involved in a transaction, we have features that may allow other users to view your email address and obtain your contact and other information to help complete the transaction. Further, we may send out notices to you or other users regarding suspicious activity or policy violations on the site.
Affiliates for Our Operations. We may use third parties ("affiliates") to facilitate or outsource one or more aspects of the services that we provide to you (e.g., domain name search technology, advertising provisions for parked domains, and other services) and therefore we may provide some of your information directly to these affiliates. These affiliates are subject to confidentiality agreements with us and other legal restrictions that prohibit their use of the information we provide them for any other purpose except to facilitate the specific outsourced service, unless you have explicitly agreed or given your prior permission to them for additional uses. In some instances, the affiliate may collect information directly from you. In these cases, you will be notified of the involvement of the affiliate, and all additional information you provide them and their additional uses will be up to you. It may be necessary to disclose your stored information, such as first and last name, company name, address, email and/or phone number, to relevant domain monetization advertising partners for the purpose of providing you such services.
Legal Requests. Sedo cooperates with law enforcement authorities, as well as with other third parties, to enforce laws, intellectual property rights, and to prevent fraud. In response to a verified request by law enforcement or other government officials relating to a criminal investigation or alleged illegal activity, we can, and you authorize us to, disclose your name, city, state, telephone number, email address, login name history, fraud complaints, and site use history, with or without a subpoena. Without limiting the above, we will not disclose your personal information to law enforcement or other government officials without a subpoena, court order or substantially similar legal procedure, except when we believe in good faith that the disclosure of information is necessary to protect our rights or to prevent imminent physical harm, financial loss or to report suspected past, present, or future illegal activity. Further, we can, and you authorize us to, disclose to a third party your information, including your name, street address, city, state, zip code, country, phone number, email, and company name, as we in our sole discretion believe necessary or appropriate in connection with an investigation of fraud, intellectual property infringement, piracy, or other unlawful activity.
Use of Other Users' Information
In order to facilitate interaction among site users, our site may allow you limited access to other users' information. By entering into our User Agreement, you agree that, with respect to other users' personal information that you obtain through the site or through a communication or transaction facilitated by Sedo. Sedo hereby grants to you a limited, non-transferable, revocable license to use such information only for: (a) Sedo-related communications that are not unsolicited commercial messages, (b) using services offered through Sedo (e.g., escrow services and fraud complaints), and (c) any other purpose that a user expressly agrees to after you tell them the purpose you would like to use it for. In all cases, you must give users an opportunity to remove themselves from your database and a chance to review what information you have collected about them. In addition, under no circumstances, except as defined herein, can you disclose personal information about another site user to any third party without the written consent of Sedo and the written consent of that user, including, but not limited to, email correspondence with Sedo staff regarding Sedo users, whether in the course of providing Sedo services or otherwise. You agree that other users may use your personal information to communicate with you in accordance with this paragraph.
Control of Your Login Name and Password
You are responsible for all actions taken with your login name and password, including fees charged to your account and adherence to the Acceptable Use terms contained in the Sedo User Agreement. Your Sedo user password should be held in strict confidence and under no circumstances will Sedo personnel, its agents or affiliates ask you for your Sedo user password. If you lose control of your password, you may lose substantial control over your information and may be subject to legally binding actions taken on your behalf. Therefore, if your password has been compromised for any reason, you should immediately change your password as detailed in the paragraph below.
Accessing, Deleting, Reviewing and Changing Your Personal Information
We offer you the ability to review, delete and change the information you submit to us by logging into the site and entering in the new information yourself or by emailing us at email@example.com. Once logged in as a registered user, you can change your Password, other personal, contact, and financial information, and user preferences by going to the applicable pages available under "My Sedo." You must promptly update your personal information if it changes or is inaccurate. Once posted, you may not be able to change or remove any bids or postings made on the site.
Generally, we will not modify your personal information based on a request not submitted through the site because it can be difficult to authenticate your identity manually.
Upon your request, we will deactivate and delete your account, contact information, billing information, shipping information, and financial information from our active databases. To make this request, email firstname.lastname@example.org. Your account will be deactivated and deleted as soon as reasonably possible after we receive your request but no later than 30 days.
Upon receipt of a deactivation request, we will retain some of your information in order to prevent fraud, collect fees owed, resolve disputes, troubleshoot problems, assist with any investigations, enforce our User Agreement, and comply with legal requirements. Therefore, you should not expect that all of your information will be completely removed from our databases in response to your requests. However, your information will be deactivated from our active, registered user database, and will only be available to select Sedo personnel.
We will retain your information for as long as your account is active, as needed to provide you services, for a minimum of 5 (five) years. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Other Information Collectors
Sedo follows generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
Your information is stored on Sedo's servers located in the United States and in European Union countries. When you enter sensitive information (such as credit card or bank information) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL). We treat data as an asset that must be protected against loss and unauthorized access. We employ many different security techniques to protect such data from unauthorized access by users inside and outside the company, but "perfect security "does not exist on the Internet or with any data, digital or physical.
If you have any questions about security on our web site, you can email us at
Notice and Modification
How to Contact Sedo
Im Mediapark 6
Telephone: +49 221.34030.230
Facsimile: +49 221.34030.102